About

Encore Theatrical Supply Co. Inc., founded in 1958, is your San Francisco East Bay source for all the best in dancer’s supplies and costume items.

Encore has two stores open 7 days a week to serve you. We gladly ship out to any location and can accept your orders by phone, fax, or mail. We are a family-owned company and it is our goal to give the best in service, quality products, and competitive fair pricing. We invite you to visit our stores, or fax or call us with your needs. We gladly special order many items for you and our suppliers can provide quick service when needed.

The History of Encore

Encore Theatrical Supply Co. was started in 1958 by Eleanor Gruidl, a talented costumer, and was first located near Mills College in Oakland. Eleanor later moved the store to San Leandro, then Castro Valley, and finally to Pleasanton.

In 1986 Eleanor retired, and the business was purchased by Ed and Merry Margolin. After that, Encore expanded to a larger store in Pleasanton and opened our branch store in Walnut Creek in Ygnacio Plaza. In 2014, the Pleasanton store moved to a new location in Dublin.

Encore continues to supply dancer’s apparel, costumes, theatrical supplies, and Christmas/Easter costume rentals to customers in the San Francisco East Bay, and beyond.

About the Owners

Ed and Merry Margolin have a long history in the theatrical supply business.

Ed has worked in family businesses including Dance Art Co., a fixture in the theatrical supply business in San Francisco for many years, A & L Theatrical which was located in Oakland, and Larry’s Theatrical in San Jose. In addition to his experience in retail, Ed is a professional musician. Ed holds degrees in Merchandising and Broadcast Communications.

Ed met Merry Avery at Dance Art Co., in 1963. Merry was a professional ballet dancer and teacher at the time, as well as working in the dance supply field. Merry later gained experience in accounting with major department store chains, and insurance companies.

Tami Margolin, Ed and Merry’s daughter, is the General Manager and Head Buyer of Encore. Besides growing up around the Theatrical Supply business, Tami had been involved in acting and dance for many years.

Ed, Merry, and Tami Margolin are devoted to the idea of providing the best in dance and theatrical supplies on the market, together with excellent service to our valued customers in the Bay Area and beyond.

Ed Margolin Merry Margolin Tami Margolin Encore Staff
Ed Margolin Merry Margolin
(on right)
Tami Margolin Encore Managers & Staff